Cookie Policy

This Cookie Policy explains how we use cookies and similar tracking technologies on our online gaming platform. By continuing to use our services, you acknowledge and consent to our use of cookies as described in this policy. We are committed to transparency regarding data collection practices and ensuring compliance with UK regulations, including the Privacy and Electronic Communications Regulations and General Data Protection Regulation requirements.

What Are Cookies

Cookies are small text files that are placed on your device when you visit our gaming platform. These files contain information that is transferred to your device’s hard drive and stored locally. Cookies serve various purposes, from enhancing your gaming experience to providing essential security functions. They help us recognise you as a returning player, remember your preferences, and maintain the functionality of our gaming services. Similar technologies include web beacons, pixel tags, and local storage objects that work alongside cookies to provide comprehensive service functionality.

Types of Cookies We Use

Our gaming platform utilises several categories of cookies, each serving specific purposes to enhance your experience and ensure platform security:

Strictly Necessary Cookies – Essential for basic platform functionality, account authentication, and security verification during gaming sessions
Performance Cookies – Collect anonymous information about how players interact with games, helping us optimise performance and identify popular gaming content
Functionality Cookies – Remember your gaming preferences, language settings, and customisation choices to personalise your experience
Targeting Cookies – Used for delivering relevant promotional content and measuring the effectiveness of marketing campaigns related to gaming offers
Session Cookies – Temporary cookies that expire when you close your browser, maintaining continuity during active gaming sessions
Persistent Cookies – Remain on your device for predetermined periods, remembering login credentials and gaming preferences between visits

Purpose of Cookie Usage

We implement cookies to fulfil various operational and enhancement purposes essential to providing superior gaming services. These purposes include maintaining secure user authentication, processing gaming transactions, remembering game preferences and betting limits, delivering personalised gaming recommendations, conducting security monitoring and fraud prevention, analysing platform performance and user engagement patterns, and facilitating customer support interactions. Additionally, cookies help us comply with regulatory requirements by maintaining accurate records of gaming activities and ensuring responsible gaming measures are properly implemented across all user interactions.

Third-Party Cookies

Our platform may incorporate third-party cookies from trusted service providers who assist in delivering comprehensive gaming services. These partners include payment processing providers who facilitate secure deposits and withdrawals, analytics services that help us understand platform usage patterns, customer support platforms that enhance our service capabilities, and marketing partners who assist in delivering relevant promotional content. We carefully select third-party partners who demonstrate strong data protection standards and comply with UK privacy regulations. However, we do not control third-party cookies directly, and their use is governed by respective privacy policies of these service providers.

Cookie Duration and Retention

Different cookies have varying retention periods based on their specific functions and purposes. Session cookies are automatically deleted when you close your browser or end your gaming session. Functional cookies typically remain active for periods ranging from thirty days to one year, depending on their specific purpose. Performance and analytics cookies may persist for up to two years to provide meaningful long-term insights into platform usage patterns. Marketing cookies generally have shorter lifespans, usually between thirty to ninety days, ensuring promotional content remains relevant and timely. We regularly review cookie retention periods to ensure they remain proportionate to their intended purposes.

Managing Cookie Preferences

You have significant control over cookie usage on our platform through various management options. Our cookie consent banner allows you to accept or decline non-essential cookies when first visiting our platform. You can modify these preferences at any time through the cookie settings panel available in your account dashboard. Additionally, most web browsers provide built-in cookie management tools that allow you to view, delete, or block cookies from specific websites. Please note that disabling certain cookies may impact platform functionality, potentially affecting game performance, account security features, or personalised gaming experiences. We strive to provide clear information about the consequences of different cookie choices to help you make informed decisions.

Browser Cookie Settings

You can manage cookies directly through your web browser settings using the following general instructions:

Chrome – Access Settings, click Privacy and Security, select Cookies and Other Site Data, then choose your preferred cookie handling options
Firefox – Go to Options, select Privacy and Security, locate Cookies and Site Data section, and configure your preferences
Safari – Open Preferences, click Privacy tab, select cookie blocking preferences from available options
Edge – Navigate to Settings, select Privacy and Services, choose Cookies and Site Permissions for detailed configuration
Internet Explorer – Access Internet Options, select Privacy tab, use Advanced button for granular cookie control settings

Legal Basis and Compliance

Our cookie usage operates under specific legal foundations established by UK data protection legislation. Strictly necessary cookies operate under legitimate interests basis, as they are essential for providing requested gaming services and maintaining platform security. Optional cookies require your explicit consent, which we obtain through our cookie consent mechanism. We comply with the Privacy and Electronic Communications Regulations requirements by providing clear information about cookie usage and obtaining appropriate consent for non-essential cookies. Our practices align with Information Commissioner’s Office guidance on cookie consent and data protection principles, ensuring transparent and lawful processing of personal data through cookie technologies.

Updates to Cookie Policy

This Cookie Policy may be updated periodically to reflect changes in our cookie usage practices, technological developments, or regulatory requirements. We will notify users of significant changes through prominent notices on our platform or direct communications where appropriate. Minor updates may be implemented without specific notification, but the effective date will always reflect the most recent modifications. We encourage regular review of this policy to stay informed about our cookie practices. Continued use of our gaming platform following policy updates constitutes acceptance of the revised terms and cookie usage practices outlined in the updated policy.

Last updated: December 2024